Altai exporters work more efficiently thanks to the “Made in Russia” certificate
At the end of February last year, the Russian government approved a program to promote domestic products abroad under the national brand “Made in Russia”

The program “Made in Russia” is implemented within the framework of the national project “International Cooperation and Export”. It includes a set of measures, certification tools and development of sales infrastructure.
So, in the Altai Territory, the certificate in the direction of “reliability” is in the products of LLC “MK Rosa”. The company produces cereals, cereals, flour and pasta from grain. Goods are exported to Kazakhstan, Tajikistan, Turkmenistan, Kyrgyzstan, Armenia, Georgia, Azerbaijan, Belarus, Canada, USA, Israel, Germany and China.
At the same time, in the future, the company plans to continue expanding the geography of sales of products, as well as strengthening its positions in the already developed markets. First of all, we are going to actively develop supplies to China through participation in various events.
“We have previously supplied our products to this country, but the exhibition has expanded our borders. We got a good result, a lot of B2B meetings. Most likely, there will be a financial result – in volumes, sales, money, Rosa said.
Among the representatives of the region, LLC "Food Engineering Plant" enjoys the status. It produces neutral equipment made of stainless steel for enterprises of catering, trade and food industry. Its products are certified “Made in Russia” in the direction of “uniqueness”.
“For us, the promotion factor is important. We have long and closely cooperated with the export center, cooperate with partners from Kazakhstan and Uzbekistan. The certificate “Made in Russia” allows us to get on screens in Russian pavilions, in national product catalogs, place logos and so on. This is work for the perspective and prestige of the company, said Alexey Dubinsky, Deputy Director for the Development of the Food Machinery Plant.
The conformity mark is also in Altaria LLC, which specializes in the production of vegetable oils in the form of a spray. The company is an active participant in the “Made in Russia” promotion program.
“Obtaining a certificate and a corresponding mark first of all confirms the high quality of our products. This is an important factor for foreign buyers. It also allows us to participate in various activities. For example, we recently returned from the Tianjin Fair in China – the certificate allowed us to participate directly in trade, said Galina Chibitko, CEO of the company.
This statute opens up great horizons, as it provides many privileges: participation in Russian pavilions in various countries, advertising in foreign media and others.
Our products are now located in the pavilion in India, Saudi Arabia, the UAE, previously stood in Vietnam, in China. We recently shipped the first batch of oil to Saudi Arabia. It is necessary to use any opportunities - and this will give results, the head of Altary emphasized.
Galina Chibitko called the “Made in Russia” certificate one of the most effective tools for business development. However, it is important to learn how to use it correctly.
“Any certificate or promotion channel can be just a checkmark if nothing is done. But if you study all the possibilities of the tool and use them, of course, the result will be. By itself, the certificate “in the beak” will not bring anything. You have to work! she said.
Reference
Support tools from “Made in Russia”:
You can find more detailed information about the Made in Russia program, as well as apply for a certificate on the website of the Russian Export Center.
Social advertising of KAU "Altai Center for Investment and Development", TIN 2224149956.
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