Nizhny Novgorod residents began to actively do repairs and search for masters online

In the Nizhny Novgorod region, the demand for housing has increased. During the first 9 months of the year, the number of orders for repair services increased by almost 20% compared to the same period in 2025. At the same time, Internet traffic to the sites of construction stores and search specialists increased by 34%. This is stated in a joint study by MegaFon and Profi.ru.

The most popular on Profi.ru in terms of the number of orders created for January - September 2026 were plumbing, electrician services and repair of washing machines. Among certain categories, a noticeable increase in demand was shown by the laying of large-format porcelain (+80% compared to the same period in 2025), the repair of plastic windows (+77%) and the laying of granite on walls (+76%).

According to MegaFon, the main audience of sites of construction stores and search for masters is people from 35 to 44 years old - they account for 42% of all visitors to specialized sites. Another 27% accounted for users aged 45 to 54 years. In contrast, students and young people aged 18 to 24 use such resources less often than others, their share barely reaches 1.5%. Men are almost twice as likely to be interested in materials and construction work as women and form 66% of the audience.

In 2026, from January to September, the indicators of each month exceeded the values of the same period of 2025. The maximum annual increase in orders for Profi.ru fell in January and May.

The largest activity of buyers on profile sites of the operator's analysts recorded at the beginning of the week. Nizhny Novgorod residents prefer to look for construction materials on Mondays, and contractors for repairs on Tuesdays. It is in these days that the peak of Internet traffic consumption is observed on specialized resources.