The priorities of Belarusian tourists in the summer season-2026 have changed, say representatives of the tourism industry

Changes in the world and domestic tourism market have influenced the behavior and preferences of Belarusian travelers. His observations with the press service of the Republican Union of tourist organizations (RSTO) shared the Director of one of the largest domestic tour operators Anna Nechai, writes sb.by.

She said:

- This season we saw two booking models: one planned ahead, the other waited for the final weeks. Burning options did appear, but the choice in such cases had to be from what was left. Those who booked before the spring price rise, in many cases, managed to fix the lower cost of the tour and demanded categories of rooms, which were later not confirmed. I wouldn't promise that early booking is always the cheapest. Its main advantage in choosing: the desired hotel, family category or a specific type of room.

According to the expert, there is growing interest in trips, where the tourist does not stay a week in the same hotel, but moves along the route. This year, tours to Georgia, Armenia, Azerbaijan, Turkey and Uzbekistan became increasingly popular. From trips to Russia with a flight were popular Dagestan, Moscow and St. Petersburg.

- That is, there is a demand not only for a beach holiday, but also for rich trips with a sightseeing program, Anna Nechai emphasized.

According to the expert, the Belarusian tourist became more sensitive not only to the price, but also to the convenience of the route. In particular, a direct flight from Minsk turned out to be a serious argument for distant destinations. Representatives of the Belarusian tourism industry consider the summer season-2026 to be unique and quite successful