Sber launched the technology of fare payment in public transport Yoshkar-Ola by geoposition

It allows public transport passengers to quickly and conveniently pay for trips – without having to attach a card or smartphone to the terminal or transfer cash to the driver.

The fare is paid through the popular mapping service - 2GIS, which acts as a technological partner of the project. In the application, you need to open the "Travel" menu, select the public transport icon in it and click the "Pay fare" button. The application will determine the user’s location and offer suitable routes with current tariffs. For convenience, at the first payment, you need to link a bank card. After payment, an electronic ticket will be available to the passenger, which can be presented to the controller. You can also pay for the trip using SberPay or a bank card.

The introduction of the new Geopei fare payment system is a step in the digitalization of transport infrastructure in the region. Payment technology by geolocation is implemented in accordance with the strategy of digitalization of the Ministry of Transport of Russia – the project “Green Digital Passenger Corridor”, and already successfully operates in a number of Russian cities.

Alexander Gerasimenko, Minister of Transport and Roads of the Republic of Mari El:

The launch of the fare payment system by geolocation is an important innovative step to improve the quality of public transport in our country. We are confident that the introduction of such technologies will make travel more convenient for residents and guests of Yoshkar-Ola, as well as increase the efficiency of the transport system as a whole.”.

Evgeny Lyashchuk, leader of Sber2B Automation:

Yoshkar-Ola has become another city where payment for the geolocation "Geopey" Sber2B has earned. Today, the technology is already successfully used in many cities of the country. We continue to systematically expand the geography of the service and integrate new regions into our single digital circuit. Our goal is to create a seamless environment in which a passenger can build a route to the right place in the usual 2GIS application and pay for all transfers in one action, without switching between different carrier applications.

Maxim Baukov, Manager of the branch of Sberbank in Mari El:

The implementation of the new system of fare payment by geolocation in Yoshkar-Ola is the result of joint work with the regional Government and the Ministry of Transport on the digitalization of the urban environment. We are convinced that technology should make people’s daily lives easier and more comfortable. Now residents of the city do not need to spend precious minutes looking for cash or waiting in line to the terminal. Payment is made automatically through the application, which significantly saves both passengers and carriers time.”.