The display of the brand Mmé became one of the highlights of the first day of Moscow Fashion Week
Moscow. The show of the permanent participant of the project - the brand Mmé - became one of the most notable events of the first day of the Moscow Fashion Week.

The brand’s new collection addresses femininity and sculptural silhouettes, offering an alternative to the current trend of volume and oversize. The philosophy of Mmé, created by mother and daughter, is built around fine lines, expressive silhouettes and refined aesthetics – these principles are reflected in the new line.
The collection features flowing floor dresses, velvet corsets and spectacular feather boas. The images turned out to be luxurious and theatrical: they suggest references to uniforms reinterpreted through the aesthetics of the rococo.
Thus, Mmé reaffirmed its commitment to recognizable style, contrasting the mass demand for free forms with the sophistication of lines and sculptural cut.



