Marat Markov: “We need to sell our art professionally”

The Minister of Culture of Belarus Marat Markov, congratulated the staff of the Belarusian State Philharmonic on the start of the new season on September 15 and outlined what should be paid special attention to, the correspondent of the Minsk-Novosti agency was told in the cultural institution.

- Our biggest problem is that we have not yet mastered the concept of the creative industry. And unlike many countries that already understand what to do in this direction, we do not know how to sell our art professionally. In this direction we have a lot to strive for. We just need to be able to show in different countries of the world, and in Belarus, how beautiful and professional you can not just perform, but give your creativity, said Markov.

General Director of the Belgosphilarmonia Sergey Pukita stressed that in the first half of 2026 the number of spectators reached 94.7 thousand. And in the near future, the sale of branded souvenirs of the institution will be organized in the lobby of the Philharmonic, which will attract the attention of employees and guests and allow them to purchase memorable gifts.