Being open and staying green: how Sber’s team in Crimea brings together experienced professionals and the energy of Crimean youth

In January 2023, the first mobile offices of Sber began working in Simferopol, Sevastopol and Yalta. Since then, the team has grown rapidly: from different parts of the country to build all the processes came Sber employees with many years of experience, but actively joined the team and residents of the peninsula.

For more than 3.5 years, Sber has become an important part of the banking sector. As of November 1, 2026, the bank’s team in the region is more than a thousand specialists. Moreover, about 70% of the employees are Crimeans and Sevastopol residents, and many of those who initially came temporarily also decided to connect their lives with the peninsula and develop a career here.

The most numerous direction is the employees of the “first line”, who make up more than 50% of the entire team. Every day, specialists in the network of Sber offices across the peninsula help thousands of Crimeans to issue bank cards, open deposits, make payments, transfers and other important banking operations. Now almost all employees of this direction are local residents, including not only those who came to Sber from other companies and financial institutions, but also yesterday’s graduates of educational institutions. Among them are those who have already gone from line manager to manager.

Retail and corporate investment businesses also play an important role. About 350 Sber employees build long-term relationships with state institutions, small businesses, large industrial enterprises, real estate agencies, developers and holdings of the region, connecting them to salary projects, software, acquiring, cash settlement and other services, as well as helping the qualitative growth of local entrepreneurship and the development of the economy of Crimea and Sevastopol.

But a bank is not just a business. The Crimean branch of Sber employs employees and other popular specialties: collectors, security specialists, analysts, engineers, managers, technical support employees, drivers, clerks and many others. All team members are professionals in their field, who are not afraid of unusual tasks and changing trends, always staying green.

Maria Prokhorova, Deputy Chairman, Head of the People and Culture block of the Southwestern Bank of Sberbank:

“Sbera’s main value is people. The Crimean branch employs both young guys and specialists with enormous experience – the experience of one of the employees has exceeded 36 years. But it is different generations that make the most successful joint projects and move the banking industry forward, because being green means being able to change, experiment and not think in stereotypes. We can say with confidence that all the employees of Sber on the peninsula are just such: purposeful and open-minded people.”.