Kaliningrad residents called the reason for the appearance of Christmas trees in stores in autumn

New Year’s products appear in stores already in October, so that the chain has time to earn before the festive hype and compensate for the decline in sales in January. About this edition 360.ru told independent expert Alexander Anfinogenov.

According to the expert, Christmas decorations, Christmas trees, toys and sweets are bought mainly before the holiday. People save money in advance for the New Year, but after the celebrations their expenses are reduced.

Therefore, stores start selling holiday goods in advance. As Anfinogenov noted, the earlier the Christmas trees appear on the windows, the more active sales are.