Fashion and craft show

It is worth noting that the space of the shopping mall "Alma-Ata" is a harmonious combination of comfort, aesthetics and a special atmosphere in which it is pleasant to spend time. Here, each element creates a feeling of coziness and hospitality, and the atmosphere itself disposes to leisurely walks, pleasant meetings and new impressions. This is a place where urban dynamics are combined with comfort, and everyday moments are filled with a special mood. This complex is not like all the others, because it does not have unnecessary aggressive vibration and cacophony of sounds, but concentrated basic cultural and fashion venues. Here you can safely spend time over a cup of coffee, choose stylish things, watch an exhibition in an art gallery and buy the highest quality food. There is also a sewing shop, a pharmacy and everything that a modern person needs in one cozy location.

Here you can not only watch and buy, but also just walk, try on, and create and be inspired.

A specially created space in the first floor atrium, such as BAZAAR in Alma-Ata, allows you to get acquainted with local brands, discover new names, find things with character and feel the atmosphere in which each item has its own history.

BAZAAR unites those who value individuality, love beautiful things, support creativity and choose something more than just a purchase.

Here you can not only look and feel, but also participate.

- We hold a festival of masters of folk crafts, designers of clothes and accessories. This year it is held for the second time, and we plan to make it a good tradition, organizing every spring and autumn, says Gulmira Altynbek, head of marketing department of Alma-Ata shopping mall. This is our own event that brings together talented craftsmen and designers. Both local craftsmen and guests from neighboring countries are represented here, as well as some tenants of our complex. Within the framework of the festival, master classes on pottery art, paintings on ceramics and weaving in ancient technology are held. Guests will also be able to get acquainted with the art of felting, and the end of the program will be a fashion show of collections presented at the art bazaar.

In the evening of the same day, the BAZAAR space turned into a real fashion & craft show – a place where fashion meets art, craft becomes a spectacle, and every thing finds its history.

This evening was dedicated to the beauty of manual labor, bold ideas and people who create something special, products behind which are not the assembly line and mass production, but the author's idea, attention to detail and the hands of the master. A time when you can not only see the result, but also touch the very process of creativity.

So suddenly the shopping and entertainment complex turned into a catwalk, where beautiful girls revived the collections, reflecting the character, aesthetics and individual look of designers.

On the territory of improvised workshops, guests of the festival mastered pottery art, turning clay into art objects. Masters in felting and weaving showed guests how to create expressive forms from natural materials.

Thus, traditional techniques of nomads in the modern reading acquired an unusual texture, turned into unique accessories and handmade items. All the moments of creation could be observed on the big screen, which worked in real time.

A special acoustic atmosphere was created by music prepared specifically for a good mood. So, during one Friday day and evening, guests of Alma-Ata shopping mall were able to get acquainted with local brands, independent designers and local brands, behind which are their own philosophy, author’s handwriting and desire to create something unique.

BAZAAR is designed to become a space where you can discover new names, see the birth of things with your own eyes or even create them with your own hands, feel the energy of living creativity.

The festival in the shopping and entertainment complex is more than a fashion show or a fair of copyright products. It is a meeting of people, ideas and aesthetics. A space where fashion becomes art, craft becomes spectacle, and every thing tells its story.

The goal of such events is to popularize the shopping and entertainment complex "Alma-Ata" as a comfortable and attractive space for pleasant meetings, good rest, useful and beautiful shopping.