The wave that lifts all boats

A strong national brand creates a cultural wave that “lifts all boats” – from fashion and design to gastronomy and tourism. There are many such examples in the world, from France to South Korea. This image cannot be reduced to a set of recognizable symbols of the past: cultural heritage must become the basis of a modern product and work for the future.

Ведомости

Published Oct 15, 2026

Source: Ведомости ↗

OpinionМасштаб или... зрелость?

Компании с системным управлением рисками значительно реже теряют деньги.

Леонид Барков

OpinionVrubel without demons: the art of the past and the present

Vrubel without demons is the main formula of the new exhibition at the All-Russian Museum of Decorative Art, dedicated to the 170th anniversary of the artist’s birth. The exhibition reveals this formula in two ways. Among the almost 400 works, the visitor will not find Vrubel’s textbook paintings: the three of his famous “Demons” remained hanging in the halls of the Tretyakovka and the Russian Museum. But instead of Vrubel-melancholic, with his head immersed in his gloomy dreams, the viewer will see an active artist-experimenter who could from time to time pacify his own inner demons.

Ведомости

OpinionPlatformization of the economy

The Russian platform economy has come to a point where the experience gained by the market must be turned into clear rules of the game. Platforms have been around for more than 20 years and the platform economy law was passed more than a year ago. This time lag itself says a lot about how regulation of new technologies should be structured.

Ведомости

The EIA Briefing

Keep reading, every morning.

The stories that matter, chosen by our editors and in your inbox before 7 a.m. — every weekday.

The wave that lifts all boats

More on This Story

Keep reading, every morning.